Honey fraud is pervasive and well publicized in the media

The Guardian

Bee aware: do you know what is in that cheap jar of honey?

British beekeepers are calling for a requirement on supermarkets and other retailers to label cheap honey imports from China and other nations with the country of origin after claims that part of the global supply is bulked out with sugar syrup.
Daily Mail

Has China Messed With Your Honey?

Pure, golden honey spread on hot buttered toast, spooned over fresh yoghurt or drizzled on a pancake — these are among life's great culinary delights. As Winnie-the-Pooh sang in Disney's 2011 film: 'Oh what a sight, oh what a dream, dive in the wonderful, honeyful stream!'
Vice News

Your Fancy Honey Might Not Actually Be Honey

“Chris Hiatt knows he’s had a good summer for honey when he can barely close his hands by the end of the season. At Hiatt Honey, his family’s business, he regularly moves around hive boxes that weigh up to 70 pounds. “It is hard work, man,” Hiatt, also the vice president of the American Honey Producers Association, said. . .

Combining Forensic Audits, Science and Technology to Validate Authentic Honey from Source to Supermarket

The Problem:

Most of the honey available in supermarkets is altered. Adulteration, mislabeling, dilution, blending and substitution are all common practice in the honey industry.  

Honest and ethical beekeepers have been fighting for a standard of identity for honey for years. Without one, the good beekeepers are suffering huge economic harm.

The Solution:

Through a combination of forensically-based authenticity audits, independent sample procurement, testing, and technology, GenuHoney® offers beekeepers, packers and retailers, a one-of-a-kind, honey authenticity validation solution.

Taste honey as it was made.

Beekeepers and packers who are certified with the GenuHoney® certification have been rigorously audited and their honey is carefully tested before we certify it. When you see the GenuHoney® certification on the bottle, you can be comforted to know that the honey is 100% pure and authentic.