Honey fraud is pervasive and well publicized in the media
Bee aware: do you know what is in that cheap jar of honey?
Has China Messed With Your Honey?
Your Fancy Honey Might Not Actually Be Honey
Combining Forensic Audits, Science and Technology to Validate Authentic Honey from Source to Supermarket
The Problem:
Most of the honey available in supermarkets is altered. Adulteration, mislabeling, dilution, blending and substitution are all common practice in the honey industry.
Honest and ethical beekeepers have been fighting for a standard of identity for honey for years. Without one, the good beekeepers are suffering huge economic harm.
The Solution:
Through a combination of forensically-based authenticity audits, independent sample procurement, testing, and technology, GenuHoney® offers beekeepers, packers and retailers, a one-of-a-kind, honey authenticity validation solution.
Taste honey as it was made.
Beekeepers and packers who are certified with the GenuHoney® certification have been rigorously audited and their honey is carefully tested before we certify it. When you see the GenuHoney® certification on the bottle, you can be comforted to know that the honey is 100% pure and authentic.